Verifying Your Business With Google

By HVDigital | March 21, 2024
Elevating Your Local Business with Google My Business: Expert Tips and Professional Support from Hudson Valley Digital Marketing In the digital age, your online presence is your new storefront. For local businesses, Google My Business (GMB) stands as a pivotal…
Hudson Valley Digital SEO

How EEAT (Experience, Expertise, Authoritativeness and Trustworthiness) can affect your page rank

By HVDigital | November 29, 2023
As a local service businesses, you likely advertise on Google but my guess is you also rely heavily on SEO to generate leads online. Therefore ranking higher on the search engine results page, (SERPs) will be a top priority. With…

Google’s upcoming 2024 policy change and how it will impact local contractor advertising

By HVDigital | November 13, 2023
Google’s upcoming 2024 policy change regarding cookies will significantly impact how online advertising and tracking work, including for local home improvement contractors who rely on PPC (Pay-Per-Click) advertising and SEO (Search Engine Optimization) for sales leads. Impact on PPC Advertising…

Five tips that will really help enhance your SEO impact when fully understood.

By HVDigital | June 28, 2018
To help point your SEO efforts in the correct direction, we have five tips that will really help enhance your SEO impact when fully understood. 1. SEO is not a quick fix but a long-term commitment. Many businesses are inclined to think…

Technology helping consumer choice

By HVDigital | October 24, 2017
Great technology is at last hitting one of its long-awaited frontiers, the $500 billion home improvement sector. According to the U.S. Census Bureau, when confronted with a choice, many property owners decide to improve their properties as opposed to move.…